Pantone Color of the Year: Ultra Violet



The color of the year may not seem that important to you right now, but as we move forward into 2018 you will begin to notice this Ultra Violet color in your favorite fashion trends, home decor, and even jewelry. It may not take form in an entirely purple couch, or purple dresses on every rack, but you will notice this color subtly insert itself into the stores you frequent.

When looking at how the Pantone color of the year is going to affect jewelry trends we immediately think of gemstones!  Amethyst, Tanzanite, and Sapphire are some of the most popular purple gemstones. These gemstones make for beautiful jewelry as they can come in the form of faceted stones, beads, and even tumbled stones.



Amethyst is by far the most popular purple gemstone and probably one of the most popular gems overall. Not only are people drawn to the gorgeous ultra violet hue that an amethyst gives off, but they are also sought after for their spiritual and physical healing benefits. Ancient Greeks and Romans believed that amethyst prevented drunkenness and overindulgence. In today’s time Amethyst is known to have metaphysical abilities to still the mind and inspire a meditative state.




Tanzanite is another popular gemstone that comes in an Ultra Violet hue. People often associate tanzanite with blue, but tanzanites that face up blue are actually more rare than ones that are primarily violet. The color that shines through depends largely on the way the gemstone is cut.

Tanzanite is a member of the zoisite mineral family and was later given the name Tanzanite by Henry Platt of Tiffany and Co. It has become the most popular gem behind the “big four” gems, which consists of diamonds, rubies, sapphires and emeralds. Similar to Amethyst, tanzanite is also known to hold powers to change negative energy to positive energy.



Violet Sapphires

We are all familiar with the blue sapphires, but natural fancy sapphires can also occur in yellow, purple, orange, and green. The only color a sapphire cannot be is red. Sapphires are most often cut and polished and worn in jewelry. Because they are the third hardest mineral behind diamond and moissanite, they don’t won’t scratch or break easily.

Purple sapphires are typically referred to as lavender or violet and are often confused with amethysts. However, Sapphires are actually more durable and more rare! Purple sapphires are usually priced higher than yellow and green sapphires, but less than blue.

Although this gemstone isn’t known for its healing abilities like its ultra-violet counterparts, it is said that sapphire protects against poison and fraud.

photo cred: The Natural Sapphire Company